The most rewarding part of my writing career, both as a journalist and a copywriter, is to help brands tell their stories.

I feel privileged to get a behind-the-scenes look at some amazing technology and cybersecurity companies, ask lots and lots of questions, and get to the heart of what they do — and then figure out how to tell the rest of the world about it in an engaging way.

It may look effortless from the outside, but this requires the right blend of passion, art and skill.

Although I’ve covered just about every industry under the sun, tech trends have always excited the closet nerd in me.

When I stumbled into cybersecurity a few years ago, I knew I could write about it for the rest of my career. I love learning about new technology and cutting-edge work that tech and cybersec companies are doing — and helping show how that work impacts our lives.

I’ve been following my passion for writing for 25 years. In that time, I’ve met and interviewed thousands of people from all walks of life, from entrepreneurs, CISOs and IT managers, to C-suite execs at Fortune 500 companies and startups.

Their work continues to fascinate me, and it’s an honor to become an extension of their team.

A Would-Be Business Exec Becomes Professional Writer

I was on my way to a business major in college when I accidentally discovered I could be paid to write professionally, as a journalist.

While in the middle of choosing a widget for a “personal selling” assignment in a business class, I realized I was using the wrong skill set and talents to sell ideas.

When I changed my major to journalism, the planets finally aligned.

Not surprising, considering language and literature were my favorite subjects in high school (and not in one language but three).

I found myself right at home in the Seattle region’s nerdy culture. Little did I know when I traded Alaska’s snow for Washington’s rain that the tech industry will soon capture my heart (and pen).

A short stint as a beat reporter steered me toward the freelance writing road (who knew a 24/7 reporter’s life and small children wouldn’t play nice?). After all these years, I’m still passionate about telling stories — about businesses and the people behind them, and about what makes both of them tick.

Over the past two decades, I’ve helped hundreds of brands sell their widgets, ideas and services to the world.

My business professor would be proud.